who we are
DEFINITE• creates award-winning •vector films• that communicate with purpose and precision. We fuse the best of cinematic artistry with rigorous strategic thinking to deliver experiences that clients and their audiences love.
Veranova
Defining a new identity for
an ambitious science brand
Curia Global
Establishing a video brand that communicates compassion and technical excellence.
colorescience
Reconnecting a skincare
brand to its core market
For A Reason
Producing a documentary that brings a Pulitzer Prize winner’s musical innovation to a mainstream audience
The Schoenfeld
Building a global following for
young talent and thought
we take difficult, technical, tangled
and
make sophisticated, powerful, persuasive
We work hard to make sure DEFINITE• is three things:
definite•ly R e s t l e s s - We are never satisfied and never static. New aesthetics, better processes, more impact. We’re addicted to the thrill of discovery. Better is always out there and we must find it.
definite•ly A n t i t r a n s a c t i o n a l - We build deep relationships for the long run. With our clients, with our external collaborators, and within our own teams. Yes, this makes our work better, but for us, this is an ethical commitment. We’re all on a journey together and each individual should be bettered by that journey.
definite•ly H y p e r i n v e s t e d - We care unreasonably about the work we do. With an intensity and dedication that cannot be outsourced, we fight to make each project amazing.
What Our Clients Say
There is not a team meeting I go to across our company without the first words being praise about the videos this year.
You are my favorite video partner, ever.
You manage to elevate the experience every time.
96% Return Rate
Our Team
Project
Managers
Kyle Johnson, PhD
Founder, Lead Video Director
Kyle Johnson is an award-winning director, multimedia artist, and the founder of DEFINITE•.
His work has screened internationally at venues including the Metropolitan Museum of Art, his documentary films have been collected by the Library of Congress, and he’s developed innovative creative techniques in collaboration with institutions such as the Seoul Arts Academy and the Qualcomm Institute.
DEFINITE•'s novel creative processes, VividLab• and ResonantVideo•, both grow out of insights and discoveries from Kyle's work as a PhD researcher at UC San Diego.
Ash Hudson-Hines
Experience Designer
Ash Hudson-Hines is a solutions designer who makes great organizations even better. Ash consults and executes on creative experience and communication strategy for clients such as Adobe, Estee Lauder, Interpublic Group, Facebook, and Google.
As part of DEFINITE•, Ash works directly with clients to form their project ideas and goals into specific plans, methods, and strategies for both internal and external communication projects.
Jay Mikelman
Head of Client Experience
Jay Mikelman is a dynamic leader building collaborations that work.
Jay’s professional work is grounded in an ethical commitment to make each of DEFINITE•’s collaborative relationships positive sum and long term. Whether he’s working on project proposals for publicly traded corporate clients or coordinating with local production assistants, he leverages extensive expertise developed managing millions of dollars of creative services projects in life sciences, medical device, higher education, and energy.
Jay lives outside of Philadelphia with his wife and daughter.
Staff and Collaborators
DEFINITE• leverages a national network of long-time collaborators
and crew local to production locations.
Line
Producers
Camera
Assistants
Motion Graphics
Designers
Production
Assistants
Sound
Mixers
Editorial
Assistants
Colorists
who we are
DEFINITE• creates award-winning commercial films that bring complex topics to life. We fuse the best of cinematic artistry with rigorous strategic thinking to deliver experiences that clients and their audiences love.
Veranova
Defining a new identity for ambitious scientists
Curia Global
Establishing a video brand that communicates compassion and technical excellence.
colorescience
Reconnecting a skincare
brand to its core market
For A Reason
Producing a documentary that brings a Pulitzer Prize winner’s musical innovation to a mainstream audience
The Schoenfeld
Building a global following for
young talent and thought
we take difficult, technical, tangled
and
make sophisticated, powerful, persuasive
We go deep.
It’s not enough to have a vague understanding that you’re making a cancer drug, for example.
We want to understand the biochemistry of your novel approach so that the films we make together can powerfully persuade the sophisticated experts you most need to reach.
We will read the papers. We will comprehend your technology. We will talk to your experts.
We love to do the hard work learning your deeply technical topics because we know there is power in your complexity.
We polish.
You don’t come to us because everything’s already figured out. You don’t come to us because your people already know exactly what to say.
You come to us because we’re great at organizing the energy of a vibrant organization. You come to us because we’re great at putting nervous interview participants at ease and coaching them so they’re compelling on camera. You come to us because we’re great at framing a working manufacture facility so that it looks pristine.
You come to us because we’re great at making your organization look amazing.
96% Return Rate
What Our Clients Say
You are my favorite video partner, ever.
There is not a team meeting I go to across our company without the first words being praise about the videos this year.
You manage to elevate the experience every time.
Our Team
Kyle Johnson, PhD
Founder, Lead Video Director
Kyle Johnson is an award-winning director, multimedia artist, and the founder of DEFINITE•.
His work has screened internationally at venues including the New York Metropolitan Museum of Art, his documentary films have been collected by the Library of Congress, and he’s developed innovative creative techniques in collaboration with institutions such as the Seoul Arts Academy and the Qualcomm Institute.
DEFINITE•'s novel creative processes, VividLab• and ResonantVideo•, both grow out of insights and discoveries from Kyle's work as a PhD researcher at UC San Diego.
Jay Mikelman
Head of Client Experience
Jay Mikelman is a dynamic leader building collaborations that work.
Jay’s professional work is grounded in an ethical commitment to make each of DEFINITE•’s collaborative relationships positive sum and long term. Whether he’s working on project proposals for publicly traded corporate clients or coordinating with local production assistants, he leverages extensive expertise developed managing millions of dollars of creative services projects in life sciences, medical device, higher education, and energy.
Jay lives outside of Philadelphia with his wife and daughter.
Ash Hudson-Hines
Experience Designer
Ash Hudson-Hines is a solutions designer who makes great organizations even better. Ash consults and executes on creative experience and communication strategy for clients such as Adobe, Estee Lauder, Interpublic Group, Facebook, and Google.
As part of DEFINITE•, Ash works directly with clients to form their project ideas and goals into specific plans, methods, and strategies for both internal and external communication projects.
Staff and Collaborators
DEFINITE• leverages a national network of long-time collaborators and crew local to production locations.
Project
Managers
Camera
Assistants
Line
Producers
Editorial
Assistants
Motion
Designers
Production
Assistants
Sound
Mixers
Colorists
Let’s get started.
No matter where you are in your video journey, we’re excited to get to know you and your goals.
Send us a quick note at newclient@definite.media for our pricing document and to get started.